Everything your brand does on Amazon throws off data. We pull it into one pipeline, read it, and act on it: bids, budgets, launches, deal go / no-gos. For US and European sellers past $1M.
One flagship product carried about 80% of the portfolio while ad efficiency stalled. We audited Sponsored Products against Sponsored Brands on identical search terms, closed six-figure coverage gaps, layered AMC competitor audiences, and designed the deal around per-SKU multipliers.
Read the breakdownLong-tail demand was guesswork across a portfolio too large to plan by hand. We built a semi-automated campaign stack plus a demand model calibrated on the client's own sales history, so bundle potential is scored before a unit is stocked.
First Best Deal on a thin-margin consumable. We ran the full post-mortem: unit economics per promo type, TACOS decomposition, rank tracking on 12 core keywords, LTV payback on new-to-brand buyers. Conclusion: coupons win for steady-state margin, deals are for rank pushes.
We stay small on purpose. Complex accounts do not get fixed by headcount, they get fixed by people who know the P&L. Senior operators work directly on your account.
The SYNQ App runs bids, budgets and reporting. Measuring true profit and tracking organic rank are jobs where specialist software is already better than anything we would build, so we run it next to ours.
Best-in-class profit measurement for Amazon brands. Profit per SKU and per day after COGS, Amazon fees, refunds and ad spend, with new-to-brand and repeat customers split apart. It is how we check that growth actually makes money.
Organic and sponsored rank for every keyword we care about, every day. The heatmap shows a slipping keyword before sales do, and geo tracking shows where in the US a listing actually ranks. It is how we tell whether ad spend is building organic rank or just renting it.
Affiliate links: we may earn a commission when you sign up through them, at no extra cost to you. Screenshots from myrealprofit.com and soldscope.com.
Sponsored Products, Brands and Display, plus Google Ads, run against a profit target, not an ACOS habit.
The reporting layer that tells you what changed, why, and what it costs to fix.
Our own platform runs the account: entity and report syncs every two hours, optimisation and reporting in one place. Clients get access.
Campaigns, keywords, targets and reports sync every two hours into one warehouse. On top of it: Pulsar, our goal-constrained bidding engine, search query analysis, creative reporting, and an hourly tracker that refreshes total sales, ad sales and spend every 30 minutes with an hour-by-hour and end-of-day forecast. It held up through Prime Day.
Most clients never log in, and that is fine. They hired us so they would not have to live in another platform. The App is how a team of six runs portfolios this size. A seat comes with every engagement, and agencies can license it for their own client base.
SYNQClosed beta v1.0.0
The six ways to build a Sponsored Products campaign, and why single keyword campaigns win. Recorded in English and German.
Read the keynote
The nine ways sellers waste spend, in the order they cost you the most, with the fix for each one.
Read the keynoteNo pods, no handover after the pitch, no account manager roulette. Decades of combined marketplace experience across US and European accounts.
Thirty minutes, no deck. We look at your account with you and name the two or three things costing the most right now. If we are not the right fit we will say so on the call.
